Stickers can be a great way to publicize and customize your products. Creating your own custom die-cut stickers with your company logo makes your products more professional and beautiful.

Buying custom stickers from a vendor can be expensive to buy though. So we decided to put together this guide to give you the low down on the best ways to print full-color custom stickers all on your own. Save time and money, and oversee the process from start to finish for your professional custom stickers.

Who Needs Custom Stickers & Labels?

If you’re starting a new brand or business, the likelihood is that you could use custom printed stickers or labels.

Entrepreneurs opening online stores for things like candles, art, beauty products, and jewelry may want to invest in a set of logo stickers to attach to their products or packaging. This makes the packages feel more legitimate to the consumer even if the company is brand new.

Farmers market stand operators and business owners alike know the value of a sticker in drawing the customer’s eye. With hundreds of competing vendors, stickers can help your brand stand out. They can help to advertise things like 100% natural or homemade or other things appealing to potential customers.

Charity organizations and big companies can create at-home labels that can really wow new clients.

But don’t despair if you are not a huge company as these DIY stickers can just be fun as a personal craft project. Create fun laptop stickers or give your child a set of funky lunch box stickers to start out the school year.

Making Your Own Stickers & Labels

While most people will opt to buy blank labels and stickers for their products, there are many people out there who would prefer to make their own labels from scratch. Whether it’s because of budget restrictions, you can’t find the right label and need to make it yourself, or you’d just prefer to give your products that handmade look, this guide will help you get the job done.

Create Full-Color Paper Stickers At Home

There are a few ways to create custom stickers at home, but this method combines ease and professionalism for a stunning final product that anyone can achieve.

The Materials:

  • Elmer’s Glue
  • White Vinegar
  • Paint Brush
  • Container
  • Packaging Tape
  • Spray Bottle
  • Scissors
  • Straight Edge – E.g. Ruler
  • Printer Paper

Step 1: Print Your Design

The first thing you’ll need to do is create your design. Print your design out with multiple images on one sheet of printer paper. Leave space in between them so that you have room for error. You can print more depending on how many you need.

It’s best to layout your document with as many labels or stickers per page to minimize waste and save on paper. You can find a huge selection of label templates from Avery here.

Step 2: Creating the Adhesive

Create the adhesive that will go on the back of the stickers. To do this, you will mix the glue and vinegar. You’ll want to put two scoops of glue for every one scoop of vinegar. A small amount can go a long way but you can store the leftover in a jar for future projects.

Step 3: Spread the Adhesive

Use the brush to coat the back of your print outs with the adhesive. Be sure that the side with your designs is on the bottom.

Wait for the adhesive to dry before continuing to the next step. Once it is dry, the paper may become crinkled. The best way to deal with this is by putting it under something heavy so that it can be ironed out before continuing to the next step.

Step 4: Tape Your Designs

This step is optional, but it adds a professional look to your stickers. Flip your sheet back over so that your designs are facing up. Take the tape and adhere it to the front of your sheet. This gives your designs a glossy sheen as if they’ve been laminated. It makes them stronger and more durable.

If your design is too large for the tape, you can also substitute the contact paper for this step. Use the straight edge to help get it down evenly without bubbles.

Step 5: Cut Your Stickers

This step is perhaps the simplest. Your stickers are just about done, so all that’s left is cutting them out. Be sure to cut precisely so that your stickers look uniform. Many DIY enthusiasts try an X-acto blade for more precise control over each cut.

Step 6: Application

Now your sticker is complete, and it is time to adhere to whatever surface you’d like. These stickers work a little different than the peel-off type you may be used to. This is because it isn’t sticky when dry. In order to activate it, you’ll have to get it wet.

Take your spray bottle and lightly mist the back of the sticker with water. Once it’s completely covered, stick it to the surface you chose. Be sure not to over saturate the sticker, as that can cause it to not stick.

Create Custom Printed Bumper Stickers At Home

This method of creating bumper stickers is hassle-free and cheap. That means anyone can create fun bumper stickers without wasting time and money.

The Materials:

  • Contact Paper
  • Graphic Design Application
  • A Printer

Step 1: Design Your Sticker

Use one of the many free design software available online to create your custom sticker design. You can even do this on Microsoft Word as a last resort.

Step 2: Print Your Sticker

Print the design onto the contact paper. Be sure that your printer settings are set to the right paper size. After the design has sat for about twenty minutes to let the ink dry, wash off the excess ink with plain water and then dry the paper a second time.

Create High Gloss Vinyl Stickers At Home

Vinyl stickers have a professional finish that makes them perfect for product labels. They can be easily printed at home for a perfect DIY project.

The Materials:

  • Cutting Machine
  • Graphic Design Application
  • Inkjet Printer
  • Printable Vinyl
  • X-acto blade
  • Ruler or some sort of straight edge

Step 1: Design and Print Your Sticker

Create your custom logo or design using design software, or even just Microsoft word. There are plenty of free applications available online. Arrange your logos on a single page in rows, so that you can make them in batches.

Print the stickers onto the printable vinyl sheets. Print onto the matte side of the sheet in order to create effective stickers.

Step 2: Cut Out Your Designs

Now that they’re printed, simply cut your designs out of the vinyl sheet to make individual stickers. Be sure to cut using an X-acto blade and a ruler for the most precise cuts.

Step 3: Peel and Stick

Your stickers are ready. All you need to do now is peel them off and place them on the surface you want them on.

Buying Blank Stickers & Labels

If you want to save some time on making your own adhesives, you can always buy blank labels and stickers. We carry a huge selection of label options on, but one of our best options is Avery labels.

Avery has a huge array of sizes, shapes, colors, and materials so they’re likely to have a label that works for you. The blank labels are also fairly inexpensive and are all very high quality, so you know your products and branding materials will look great.

You can print on to these labels with just about any inkjet or laser printer, just make sure that the label will be compatible with your printer before buying.

The Bottom Line

DIY stickers are easy to make and can be a fun way to customize your products or take on a new arts and crafts project. Impress your friends and clients with these homemade professional embellishments.

For a more professional look though, Avery creates well-made custom stickers for low prices. This is perfect for large orders that would take too long to make at home all by yourself. If you need professional high gloss bumper stickers or vinyl stickers, check out our great selection of Avery labels today.